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ITRUCK-940x470

I-TRUCK 30 sec TVC

  • Client: i-truck Insurance Solutions

Insurance company i-truck came to us for help marketing their first of a kind offer for the Heavy Commercial Vehicle Industry – an all-in-one policy that combines insurance coverage and 24/7 satellite tracking. The result was this dynamic, high-end TV commercial…

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SUNCOAST Whirlwin Poster

SUNCOAST WhirlWIN Promotion

  • Client: Tsogo Sun

Traditionally SUNCOAST gaming promotions are solely focused on slots. This promo was different because over the 3 month running period it moved across multiple games, including punto banco and roulette. From this multi-game format developed…

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BIO-STRATH-TV-Ad-Feature

BIO-STRATH 40 sec TV Ad

  • Client: SA Natural Products

This TV commercial for Bio-Strath (from SA Natural Products) took shape around the new product platform: “Joy” – which really sums up the product’s personality. Bio-Strath creator Dr Walter Strathmeyer once called the natural whole…

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WONDERBRA Press Kit

WONDERBRA Press Kits

  • Client: DB Apparel

Wonderbra press kits accompany the unveiling of every new Wonderbra Girl by DB Apparel. The kits handed out to attendees of the A-list launch events, or mailed directly to the media. The material housed on…

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ECHINAFORCE-TV-Ad-Feature5

ECHINAFORCE 30 sec TV Ad

  • Client: SA Natural Products

Echinaforce is a natural cold and flu remedy that protects you from illness much like an umbrella protects you from the rain. This was the visual metaphor central to the development of the TV commercial,…

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BMG-Feature

BMG Corporate Identity

  • Client: Bearing Man Group

PREVIOUS: BRANDED BRAND ARCHITECTURE MODELA disparate stable of brands had been built up over the years, but with no golden thread linking them, diverse individual brand strategies were not contributing to company brand equity. In…

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About Public Address

Public Address is an independent advertising and design agency based in Durban. We specialise in crafting loud and clear campaigns that amplify brands!

In the never-ending campaign to secure and grow market share, every brand, every product, every company needs to speak up, speak out and be heard. At Public Address our mission is to help you get your brand’s message out there, loud and clear, by any and every means possible – giving your company a voice that consumers will hear over the noise and clutter of your competitors. Our agency is built on many collective years experience in creative marketing communications and we pride ourselves on being able to offer ‘big agency’ standards with the speed, agility and personal touch of an owner-managed independent.

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From our Journal

BMG Calendar 2012 - Behind The Scenes

BMG CALENDAR 2012 – Making Of

Our recent photo shoot for Bearing Man Group’s 2012 calendar certainly was a hands-on, “roll up your sleeves and get involved” kinda project.  Working with photographer Kim Thunder, BMG Marketing Manager Veronique Bezuidenhout and many…

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NEW-LOGO

OUR NEW LOGO

It’s been 6 years since we started Public Address and we’ve come a long way, evolving from a tiny freelance agency executing business cards for fellow entrepreneurs on shoestring budgets, to a credible and established independent agency experienced…

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behind-the-scenes-feature

i-TRUCK TVC – Making Of

After filming three other 30 second TV ads this year already, we were prepped, excited and ready to go when it came time to shoot the newest Public Address TVC.  Five days of shooting later,…

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BEHIND-THE-SCENES-Feature

ECHINAFORCE TVC – Making Of

In Hollywood, they say you should never work with children or animals. Well, you can add rain machines to that list… By far the greatest challenge when making our 30 second TV commercial for Echinaforce…

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